Ambient Guidance

Pay Attention To Yourself.

Ambient Guidance builds products that use the minimum effective dose of technology to guide you towards realizing something. The technology is always present but you neither forget about it nor do you continually bring it to the forefront of your attention. You always know it’s there and you know what it’s doing but only a minimum of attention is placed on it.

Have an Apple Watch?

The first product from Ambient Guidance is a WatchOS app for users with fragile attention that generates a MET-hours optimized walking route in under 3 seconds. Tap the Watch. The route appears. Start walking.

No pushing. No nudging. No shaming. A simple, personal, accurate feedback loop that leads to a felt sense of what your body needs. No stepmaxxing, no gamification, no BS. A self-adjusting, research-grade metric — MET-Hours/week — is all that is tracked. Your body does the rest. Ambient Guidance.